Association Connect

Expert Insights to Help You Grow

Featured Posts

By Samuel Hoffmeister | November 20, 2024

Why a Reflowable Layout for Your Digital Pub Just Makes More Sense

A reflowable format offers greater flexibility and a stronger reading experience on any device, reinforcing the value of your publication to both members and advertisers.

By Craig Lauer | October 22, 2024

Member Retention Strategies: How to Keep Your Members Engaged and Loyal

Creating unique member experiences is essential for ensuring ongoing retention and growth.

By Jason Sweigart | October 8, 2024

Ad Collection Just Got Easier

YGS Association Solutions’ new automated ad collection system leaves the guesswork in the past.

By Samuel Hoffmeister | February 28, 2020

Meet Mark Ploucha, VP of Production Solutions

With well over 25 years of experience in the print world, Mark has seen a whole revolution of predigital printing.

By ygsadmin | April 5, 2018

Big Ideas in Printing, Personalized Marketing

Let’s face it, we live in a digital world, and that has spoiled us when it comes to personalized options. That’s exactly what keeps YGS busy 24/7.

By ygsadmin | November 20, 2017

YGS Customer Service: It's All Gravy

During the five-day Thanksgiving weekend, our print operations run like any other week. Learn how we move projects to production while you’re at home eating turkey.

By ygsadmin | May 12, 2017

Efficiencies in Marketing, Print Automation

“Print is dying.” That’s something we’ve been getting used to hearing alongside the proliferation of digital information retrieval. But print isn’t dying; it’s adapting.

By ygsadmin | April 25, 2017

Print, Forestry, and the Impact of Paper

As you’re contemplating the use of print—not as a one or the other solution, but as an ingredient in a strategically directed content plan—let’s look at a few facts.

By ygsadmin | January 23, 2017

Specialty Graphics: Representing Your Brand in a Big Way

Branding and marketing successfully for business can be a large task, and the YGS Group’s Specialty Graphics production department takes that literally.