Preserving Your Publication’s Legacy When Going Digital
What associations do with their publication matters—not just to members but associations’ bottom lines.
What are you interested in learning about?
Expert Insights to Help You Grow
What associations do with their publication matters—not just to members but associations’ bottom lines.
Artificial intelligence can help you get a leg up in your communications strategy. When it comes time to implement it, do it thoughtfully with your members top of mind.
Your association is constantly producing content, whether that’s through a publication, blog, social media posts, enewsletters—you get the idea. And it can be a lot of work. But how can […]
Our front-end developer explains how the next generation of Google Analytics can take your online presence to new heights.
Leverage digital marketing technology and techniques to drive your association’s growth goals.
What associations do with their publication matters—not just to members but associations’ bottom lines.
Your association is constantly producing content, whether that’s through a publication, blog, social media posts, enewsletters—you get the idea. And it can be a lot of work. But how can […]
Meeting the accessibility needs of your members is not easy. It takes hard work and a lot of time, but starting with a basic understanding can get you closer to where you need to be.
Sharing perspectives and insights from your association members is extremely beneficial to other members, industry stakeholders, and even your own staff. Are you making it easy for those voices to be heard?
YGS Association Solutions reinforces its position as a trusted association partner, this time delivering a new content site for the American Public Transportation Association.
For a lot of us, the word “value” evokes one thing: dollar signs. However, there are multiple ways to bring the big V to your members, and money has nothing to do with them.
Your association is constantly pushing out valuable content, but do your members know where to find it all? For a growing number of associations, an ebook is the solution.
Your association has stories of its successes, achievements, and goals, but are they being shared? Check out some ways to craft your stories so potential and current members can see how you can help them grow.
Your event is the perfect opportunity to grow your readership, increase your audience loyalty, and market your latest publication.
A publication, as the centerpiece of any great content strategy, should offer value that current and potential members simply can’t leave behind. With our help, one association truly delivered.
YGS and its association partners earn several prestigious industry awards
A communication audit can reveal valuable insights into what your members are looking for.
Exploring 2022’s new and continuing trends in association publications and how associations can maximize their reach and the quality of their content in the new year.
For many years, YGS delivered a digital version of our clients’ publications through a partnership with an external vendor—no more! Say hello to our very own digital flipbook solution: ClicBook.
The value of an association’s publication is measured by more than direct advertising revenue; it is also a tangible and substantial member benefit with dividends that ripple throughout the association.
In recognition of their dedication to publication quality and excellence, YGS and its association partners received four AM&P EXCEL awards at a ceremony on June 16.