National Association of Secondary School Principals - YGS Association Solutions

Overview

To engage secondary school leaders and National Student Council and National Honor Society advisers, we produce Principal Leadership and Advise magazines in their entirety, including content, design, printing, and distribution.

Challenge

The education landscape is constantly evolving, especially in these politically dissonant times. YGS Association Solutions was tasked with finding the best way to provide useful, timely content that has valuable application in the everyday realities of school leaders and advisers, while incorporating eye-catching design. On top of that, we must adhere to a stringent production schedule to ensure on-time delivery of these publications—both digitally and in print.

Results

Advise magazine is well-received by National Student Council and National Honor Society advisers—and even students, who are often delighted to contribute to the publication. It is chock full of activities, best practices, and real photos of students and teachers that illustrate how schools are adapting to and even thriving in this challenging time. A seasoned adviser shared the following: “I just finished reading your article on adviser burnout, and I think it’s great! As a seventh-year activities director, so many pieces resonate with me. I attend many great conferences that give me a shot in the arm, but it really does come back to the kids energy that keeps me fueled.”