Support your association’s stability, growth, and resiliency through focused and engaging communication.

This internal tool could be more essential for your association than you realize.

A communication audit can reveal valuable insights into what your members are looking for.

YGS Association Solutions and our new website have been unveiled to even more clearly communicate to association clients that we are experts in offering strategically focused communications, marketing, media sales, and event solutions.

Every association is different, and the solutions that work well for some might not be so successful for others. However, no matter what works for any individual association, the most important thing for all leaders to remember is that this transition to this new world of work will require resilience and flexibility.

As the events industry hits its stride in its effort to return to the “new normal,” associations are finding themselves evaluating their comeback strategy for live conferences and trade shows. […]

As attention shifts to the future of workplaces post-pandemic, many workers have reservations about a return to the old routine.

You know they nurture long-term relationships, but do you know what makes your account manager stand out from the rest?

No matter the time of year, YGS is highly involved in several community initiatives, but the holiday season is undoubtedly one of the peak times of giving.

When it comes to ad and event sales, having a single media and events sales team managing both can be a key factor in your success.

Utilize these tips to keep the question of “Should I stay or should I go?” off your employees’ minds.

YGS continues to serve its valued client partners with creative solutions for addressing the global paper supply shortage.

Every association needs a way to market themselves efficiently. Even if you’re on a budget, a large-format print job can be an investment to get the traffic your company/association deserves.

For many years, YGS delivered a digital version of our clients’ publications through a partnership with an external vendor—no more! Say hello to our very own digital flipbook solution: ClicBook.

The value of an association’s publication is measured by more than direct advertising revenue; it is also a tangible and substantial member benefit with dividends that ripple throughout the association.

In recognition of their dedication to publication quality and excellence, YGS and its association partners received four AM&P EXCEL awards at a ceremony on June 16.